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Summary

The goal of marketing is to raise the kind of awareness that can drive sales for a company, service, or product. The goal of the Marketing Communications ManagerEurope, is to develop and execute the plans and strategies to accomplish that.

Core Duties

·       Support the Managing Director in evaluating and establishing the marketing plan, setting objectives, planning and organizing promotional presentations, and updating calendars

·       Communicate campaign objectives, timelines, and deliverables to sales team, and provide instructions for use or promotion

·       Plan and manage meetings, events, conferences, and trade shows with the lowest environmental impact, by identifying, assembling, and coordinating requirements, establishing contacts, developing schedules and assignments, and coordinating mailing lists

·       Maintain a directory and inventory of sales support materials, ensuring all resources are current and accurate, and coordinate the creation of new materials as needed

·       Executing a results-driven, multi-platform communications strategy and plan in line with corporate and brand direction while reflecting local priorities

·       Creating and managing local marketing material and collateral in line with brand direction

·       Implementing and guiding online marketing activities, including social media, demand generation, lead generation, etc.

·       Tracking effectiveness of various campaigns and course corrections as required

·       Managing communications spend and working with vendors and agencies to create and/or localize communications and marketing activities and develop supporting assets

·       Leading the planning and implementation of PR and initiatives related to the brand

·       Working closely with the Marketing Manager Consumer Market and the Marketing Manager Dealer Market.

Job Requirements

·       Past work experience as a Marketing Communications Manager

·       Knowledge of traditional and digital marketing, content marketing, and social media marketing

·       Excellent writing, communication, and presentation skills in Dutch and English language

·       Proficiency in full Microsoft Office  especially with Excel and PowerPoint

·       Working knowledge of Adobe illustrator and design and email software

·       Experience working with budgets and forecasting

·       Bachelor’s degree in marketing, advertising, or communications

·       You have a high level of attention to detail, including a proven ability to manage multiple and competing priorities simultaneously.

·       You have excellent interpersonal skills and are adept at building relationships with different stakeholders.