XPEL Technologies Corp. Merges With Reflex Enterprises L. L. C.
XPEL TECHNOLOGIES CORP. MERGES WITH
REFLEX ENTERPRISES L.L.C.
– Increasing Value of X-PelTM Brand –
– Improved Visibility for X-PelTM Dealers –
– Unequalled Marketing and Awareness Campaigns –
LAS VEGAS, NEVADA, June 2, 2004…Nevada-based XPEL Technologies Corp. (“XPEL”), announced today the consummation of a corporate merger with Reflex Enterprises, L.L.C. of San Antonio, Texas. The combined entity is maintaining the XPEL name, and certain Reflex executive and administrative officers have assumed the roles of management for the new Company. XPEL will continue all of its operations from the former Reflex facilities located in San Antonio.
W. R. Brunner, XPEL’s newly installed Chairman and CEO, commented, “From an operational standpoint, the merger of Reflex with XPEL Technologies Corp. is entirely seamless for our Design Access Program (“DAP”) Dealers, our non-DAP Dealers, our retail customers, and our vendors. However, our Dealers will be positively impacted, as the merger will continue building brand value through alignment of the Company name with our well-known line of X-PelTM automotive paint and headlight protection products. The X-PelTM name is synonymous with industry-best designs, superior installation training, and extreme customer care. Without doubt, the ever-increasing visibility of the XPEL name will continue to drive market credibility and business to our ‘Branded’ Dealers.”
Craig K. Clement, XPEL’s Senior Vice President and Chief Operating Officer, stated, “There has never been a better time for clear automotive protection and pre-cut window tint product Dealers and Installers to be linked to the XPEL name. Within the industry, our product marketing and awareness activities are simply unparalleled. XPEL continues to make significant strides in being the ‘top of mind’ market choice when consumers consider making tint, paint and headlight protection purchases for their vehicles.”
XPEL Technologies Corp. (www.xpel.com) is the worldwide leader in the electronic delivery of top automotive aftermarket products, utilizing the Web as an integral component of its design, manufacturing, distribution and customer relationship strategies. The Company’s DAP software utility offers Dealers the industry’s most efficient and productive tool set for better serving customers with “best of breed” products. XPEL has clear advantages over the competition through its proprietary corporate framework consisting of an expansive library of installation-friendly window tint, paint and headlight protection products, coupled with a unique web-based manufacturing and distribution software utility, superior installation training curriculum/facilities, and established and growing sales distribution channels.
Chief Executive Officer
John Nesbett/Jennifer Belodeau
Institutional Marketing Services (IMS)