XPEL Launches New Products At Sema 2009

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XPEL LAUNCHES NEW PRODUCTS AT SEMA 2009

Industry’s First 60” Paint Protection Film

New XPEL Paint Protection System Components

DAP Software Enhancements

San Antonio, Texas – November 11, 2009…XPEL Technologies Corp. (TSXV: DAP.U) announced the release of new products displayed at the 2009 Specialty Equipment Market Association (SEMA) Show, held last week in Las Vegas.

A leader in the automotive Paint Protection Film industry, XPEL continues to round out its offering with additional components of a complete Paint Protection System, including an enhanced version of XPEL Installation Gel for easier applications and a Paint Protection Film Cleaner to assist in removing stains from all brands of Paint Protection Film. XPEL’s Chief Operating Officer, Tim Hartt, stated, “The ultimate goal with a clearbra is to protect the underlying paint from the elements. At the same time you want to ensure that the car is looking its best while you own it. Our PPF cleaner helps keep your paint protection kit looking new and optically clear. ”

XPEL also announced the release of its 60″ wide clear-coated roll of XPEL Standard and Premium Paint Protection Film, supporting seamless application of paint protection film on most of the automotive industry’s largest hoods and other vehicle surfaces. The new film provides an added benefit for sports car enthusiasts as the aerodynamic shaping of most high performance cars creates a much larger impact zone that requires additional paint protection to prevent rock chips and insect acids from detracting from the car’s overall appearance.

“The release of these additional products to the XPEL Paint Protection Film System further solidifies and differentiates our offering from the other one-size-fits all approach to this industry. Our goal is to provide the best customer experience to our dealer base and ultimately to the end user who has the installed clearbra on their vehicle. We will continue to innovate and provide the industry with the tools necessary to grow,” said XPEL’s Chief Executive Officer, Ryan Pape.

Additionally, XPEL launched enhanced software tools with the release of Design Access Program 8.0, including MyDAP utilities, giving customers the ability to publish their designs to the XPEL library and earn commissions, as well as a web-based product catalog that allows XPEL’s customers to deliver customized, vehicle-specific pricing to their clients and dealerships.

XPEL Technologies Corp. is the worldwide leader in the electronic delivery of automotive aftermarket products, utilizing the Internet as an integral component for its design, manufacturing, distribution and customer relationship strategies. The Company’s DAP software utility offers Dealers the industry’s most efficient and productive tool set to better serve customers with “best-in-class” solutions in real-time. XPEL has clear advantages over the competition through its expansive proprietary library of installation-friendly paint and headlight protection and window tint products, coupled with a unique web-based remote manufacturing and distribution software, superior installation training curriculum and world-class facilities, with established and growing sales channels. Additional information can be found on the company website at www.xpel.com

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

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Company Contact:

Ryan Pape
Chief Executive Officer
210-678-3700

Investor Relations:

John Nesbett/Jennifer Belodeau
Institutional Marketing Services (IMS)
(203) 972-9200
[email protected]